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MEDIA
RELATIONS
Be prepared when your company makes news – whether by design or by accident. Working with the media is critical to successfully positioning your company. ACC works with print, radio, television, industry/trade and internet sectors:
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• Press
releases, media advisories or briefs
• Background briefings
with reporters/editors
• Spokesperson training and preparedness
• Counsel regarding who should speak for the company
• Background documents — key
messages, talking points, Q&A
• Video
and/or audio news briefs/releases
• Creation
of Op Ed articles; meetings with editorial boards
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INTERIM COMMUNICATIONS LEADERSHIP